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“

Sharell’s design + development work creates clarity, trust, and polished user experiences.

Hello!

I’m A. Sharell,
Web Developer

Web Developer • UX/UI Design • UX Research — building modern, human-centered experiences that convert.

Portfolio ↗ Hire me
A. Sharell Mather portrait
11 Years
Experience
— My Specialization

Services I Provide

End-to-end support from strategy to design to development — with UX decisions that translate into real results.

React JavaScript HTML/CSS Shopify / Liquid REST APIs Accessibility

Responsive, performant builds with clean UI, strong structure, and conversion-focused implementation.

Web development preview
Figma Design Systems Prototyping Wireframes UI Kits

Clean, modern UI systems with strong hierarchy and brand-aligned visual direction — designed to ship.

UX/UI preview
Heuristics Usability Testing Audits User Flows Insights

Practical research to reduce friction and improve conversions — clear findings, clear next steps.

UX research preview
Brand Identity Visual Direction Typography Color Systems Guidelines

Brand foundations that make your product feel consistent and premium — visuals, direction, and scalable assets.

Branding preview
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— My Toolkit

Design & Dev Tools I Use

Figma
98%
Figma
Adobe XD
94%
Adobe XD
Photoshop
92%
Photoshop
WordPress
96%
WordPress
React
90%
React
JavaScript
95%
JavaScript

Featured Projects

View Portfolio ↗
STEMlingo website preview
UX/UI Design Web Design Web Development

STEMlingo

Website redesign, development, & subscription flow optimization.

Role

Lead Web Designer • Web Developer • UX Designer

Tech Stack

Shopify • Liquid • HTML • CSS • JavaScript • Figma

What I improved

Clearer value in first seconds, simplified navigation, and a more intuitive subscription decision flow.

Outcome

A modern, trust-building UI with structured content patterns and scalable custom sections.

View Case Study →
TrendyGuru website preview
UX/UI Design Web Design Web Development Branding

TrendyGuru.online

WordPress website design + development with branding and launch assets.

Role

UX/UI Designer • Web Designer • Web Developer • Brand Designer

Tech Stack

WordPress • Elementor • CSS • JavaScript • Branding

What I improved

Full visual identity, created the logo, designed and built the website, and produced the 10-second launch video.

Outcome

A cohesive brand presence with strong hierarchy, scalable WordPress sections, and a polished launch-ready look.

View Case Study → Watch Launch Video ↗
A. Sharell Mather

About Me

I’m a multidisciplinary Web Developer and UX/UI Designer with 11 years of experience building intuitive, conversion-focused websites and user-centered digital products.

My background in Sociology strengthens my approach to UX research — understanding user behavior, motivations, and barriers, then translating those insights into clear design decisions and scalable builds.

✅ UX + Dev bridge (design that ships)
✅ Strong hierarchy & conversion-minded IA
✅ Mobile-first, accessible, and clean UI
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